Digital Marketing is the use of the internet and online media, platforms, and analytics to reach, engage, and provide for consumers.
Digital Marketing typically comprises of the following niches:
- Website Design, Development, and Website Marketing
- Search Engine Optimization (SEO) and Search Engine Marketing (SEM)
- Pay-Per-Click Advertising
- Social Media Marketing (SMM)
- Data & Analytics
- Mobile Marketing
- Email Marketing
- Display Advertising
- Video Marketing
